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  • Christmas is in full swing

    The 345 Ray White offices involved in this year’s A Little Ray of Giving initiative are on the home stretch with the campaign set to wrap up next week.

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  • Start 2025 on a high

    The Ray White Group has just kicked off a 10 week accountability program, the Prospecting Boot Camp, to provide a framework for high performance over the seasonally slower summer months.

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  • Net yet: a rate cut is coming, just not in 2024

    “Not yet” .. that’s the decision by the RBA, following last week’s rate hold at 4.35% – which came as somewhat of a surprise after the U.S. Federal Reserve cut their cash rate by half a percentage point. There were hopes that would finally prompt at least a 0.25% … Read more

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  • Spring to it: Why vendors shouldn’t wait to list their home

    Temperatures hit 30 degrees on the Gold Coast in the last week of August, a Winter scorcher so to speak, symbolic of the great Spring Thaw that’s already underway in the southeast market. Indeed, selling has always been seasonal in Australia .. and Spring is traditionally the time to … Read more

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  • AI to (all but) end cold calling Hell for property owners (and agents)

    With the recent advent of AI, certainly into everyday life, it was perhaps only a matter of time before the real estate industry “bought in” too. Ray White literally bought into the technology a couple of years ago with a $3 million investment in proptech software NurtureCloud, which uses “propensity … Read more

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  • Digital Dominance: Australian Housing Market Rides the Wave of Online Auctions in 2024

    The 2024 auction season in Australia is off to an electrifying start, witnessing a remarkable 2775 listings hitting the auction block across the capital cities last week, as reported by CoreLogic. Adding to the momentum, Ray White Burleigh Group (RWBG) orchestrated an intriguing online auction at Currumbin Beach Vikings Surf Life Saving Club in early February, featuring 47 properties with an impressive 75% clearance rate. Departing from the traditional onsite auctions scattered across the Gold Coast, this fully digital RWBG event attracted the participation of roughly 2000 individuals who either tuned in or actively bid throughout the day, benefiting from personalized ‘one-on-one’ attention from their agents. RWBG Principal, Tiger Malan, asserts that online auctions, born out of the COVID-19 pandemic, have proven to be more than a temporary solution, emphasising their lasting impact on the real estate landscape. While acknowledging that not every property may suit online auctions, the RWBG event exemplifies the industry’s shift toward this digital frontier, signaling a promising evolution in the Australian housing market.

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  • Unmasking Mermaid Beach: Decoding the 22.3% Plunge in Median Price Amidst a Real Estate Boom

    Despite holding a consistent position as one of the city’s most expensive suburbs, recent PropTrack data reveals a surprising 22.3% drop in its median value over the past year in Mermaid Beach, settling at $2.525 million. The apparent paradox unfolds as the suburb, uniquely divided 50/50 between units and opulent houses, witnesses a surge in high-rise apartment towers, flooding the market with affordable units. However, a closer inspection unveils that excluding these outliers, particularly rare multimillion-dollar beachfront sales, Mermaid Beach remains ablaze with activity. Properties in the one to six million dollar range boast robust annual growth, exemplified by record-setting sales like 19 Cronulla Avenue, signaling that beneath the surface, Mermaid Beach is still a coveted paradise amidst the perceived market turmoil.

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